Six Steps To Building a Brand

Recently I met with a potential client.  He was interested in working with me on his marketing.  He is launching a new brand in an industry that is quite foreign to me, just the thing that gets me excited. As our discussion progressed, he mentioned a friend of his who had told him that branding […]

Read More

Power Bank

REWARD YOUR CUSTOMERS, WHEN THEY DELIGHT YOU!

Imagine a valuable client giving you a glowing testimonial that reflects positively on your business. You know it will enhance your reputation. In the age of social media, testimonials have become more valuable, they are an independent evaluation of your business.Consider the power of sites like TripAdvisor, Zomato or even Air BnB. NEVER UNDERESTIMATE THE […]

Read More