Design Brief




A compilation of over 30 years of marketing experience, created to assist you to write a focused, quality Design Brief. It will save you time and allow your designer to produce their best work.



  • Do you struggle writing marketing briefs? Wouldn’t it be great to have a guide that you could follow?
  • The Ink and Screen Design Brief Workbook is set out in specific stages that include prompts to help you identify key points in each section. The aim is that when completed, you will have a comprehensive design brief ready to hand to your designer
  • It is critical that once your design is completed, it is executed perfectly everytime. The workbook includes a detailed list of specifications and files you should request to ensure that your design is replicated perfectly every time.
  • The Ink and Screen Design Brief Workbook will save you time and therefore money. More importantly, it will enable your designer to create a design that WOW’s you and your customers


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